The brief

Yndex is a start-up investment app designed to help a new generation feel more in control of their financial wellbeing. The aim was to create a set of wireframes and visual concepts that could be used in investor pitches to communicate the overall product vision, rather than a finished app.

The focus was on showing how Yndex could make investing feel clearer, more approachable, and more engaging than traditional platforms, while still looking credible and trustworthy.

The Solution

The design developed is a clean, dark interface that makes financial data easy to understand and engage with. The core buy and sell actions are surfaced straight away, with the chart acting as the main visual anchor so users can quickly understand performance at a glance.

Teal accents are used sparingly to highlight key actions and positive movement, keeping the interface calm rather than noisy. Social features like Battles, Mentors, and the Leaderboard are included as supporting elements to encourage learning and friendly competition, without distracting from the main investment experience. Overall, the concept balances a serious investment feel with a more modern, social edge.